The Noble Difference..

The first in the Netherlands to Source Directly from a

Tea-Master.

Randy Channell Soei
We don't follow trends.

We uphold a standard.

Our Matcha is crafted according to the centuries-old chanoyu standards, not modern marketing.

These Standards Live Within

the Matcha

Single Origin. Single Cultivar.

First Flush.

Stone-milled in Kyoto,

for unmatched smoothness, clarity, and true umami depth.

Our Signature Matcha

What clients say about us

I’ve searched for a long time for a matcha that tastes truly authentic and not cheap. This one is perfect!

Aya Ighiri

The company is open to feedback and genuinely cares about honest customer reviews.

The matcha tastes great, and I will definitely order again!

Khadija Boulfirass

Learning in Kyoto.

Shop all our teas